See the Art Replacing Acid in the Candy-Colored Wacky Wonderland of Coachella 2017
It’s Coachella season again, and this year, the candy-colored, sky-scraping visual delights seem to have been designed for maximum Instagram appeal. Sure, the music fest is most widely known for its megawatt headliners and flower-crowned audience. But since the introduction of architectural installations in 2009, art has added its own high-definition flourishes to the bacchanal. According to the numbers, the participating artists are reaching an unprecedented number of fans: Tickets to this year’s festival range from $375 to $530 and the event is slated to exceed the 198,000 tickets sold in 2016, generating over $94 million. An increasingly international audience also means an even broader demographic for the artists to reach.
This year’s four major installations have surpassed 2016’s in size, and they seem to be geared toward pure entertainment, setting the stage for an oasis of lighthearted whimsy for those who flock to the California desert. In earlier years, some of the works featured more pointed political messages. While there is no overarching theme, one of the works this year, Gustavo Prado’s “Lamp Beside the Golden Door,” invites Coachella selfie-obsessed denizens to look beyond themselves. The artist created a towering apparatus made up of thousands of small mirrors that reflects not just the viewer, but all the people around her.
Below we have a selection of the best of Coachella’s art scene: a Dr. Seuss-esque garden of non-earthly delights, fluorescent Lego trees, a mirror-based selfie-magnet, and a herd of colorfully patterned critters.
Chiaozza Garden by CHIAOZZA: Brooklyn based duo Adam Frezza and Terria Chiao spent three months creating the fantastical botanicals, which stretch across almost an acre of land in California’s Indio Desert.