River of Beauty is an opportunity to create cultural impact with the largest painting in the world on the channel walls of the LA River. This project will express the cultural diversity of our region connecting citizens, visitors and the global creative community with world class civic art on 51+ miles of concrete canvas.

From the mountains to the sea, over 200 languages are spoken in Los Angeles County 

From the mountains to the sea, over 200 languages are spoken in Los Angeles County 

Vision: Create a "River of Beauty" connecting people and communities with expressions of beauty including traditional and avant-guarde cultural styles as interpreted by local and global artists.

Objective: Find the least expensive, most inclusive way to create cultural impact asap by aligning resources to bring more beauty into the world through painting at the civic scale, along our shared watershed. 

Frank Romero's mural on the concrete banks of the LA River north of Downtown depicts abstract images of Anza, a Spanish captain and indigenous symbols.

Frank Romero's mural on the concrete banks of the LA River north of Downtown depicts abstract images of Anza, a Spanish captain and indigenous symbols.


2017 program:

Project management and strategic guidance provided by Beautify Earth

Spring: engage partners, sponsors and artists to design murals; perhaps in homage to Frank Romero in conjunction with Winter/Spring Dreamland retrospective at MOLAA, Getty's Pacific Getty's Pacific Standard Time: LA/LA initiative, LA2024 Olympic bid

Summer: engage communities; paint riverbank walls during LA River Recreational Season; share with social media

Prepare projects for next year!

Phase a: Griffith Park along zoo drive at bike path entrance, near Ferraro Field.

Phase b: LA Greenway Trail adjacent to Frank Romero's mural, near Cypress Park, Elysian Valley and Roundabout


Phase c: Downtown LA between 1st and 7th street bridges

Phase d: South of Downtown LA adjacent to Maywood Riverfront Park


Phase e: LA River banks into Long Beach Harbor between W. Shorline Dr. & W. Ocean Blvd. with Caesar Chavez park (3/5 miles)

Phase f: LA River banks near Coldwater Canyon and Valleyheart, the heart of several recent and proposed bike path improvements


Phase g: Sepulveda Basin Recreation Area
 

Phase h: Canoga Park Los Angeles River Greenway Convergence


inspiring global civic murals

participate!

name *
name
checkbox

renown potential LA artist partners:

L.A. River Mural 2005 by Frank Romero Acrylic on Canvas, 120 x 552 inches

L.A. River Mural 2005 by Frank Romero
Acrylic on Canvas, 120 x 552 inches


relevant programs and resource partners:

connect with relevant LA2050 proposals: